Focus groups and critical social IS research: How the choice of method can promote emancipation of respondents and researchers

Critical social research in information systems has been gaining prominence for some time and is increasingly viewed as a valid research approach. One problem of the critical tradition is that there is a lack of empirical research. A contributing factor to this gap in the literature is the lack of agreement on what constitutes appropriate methodologies for critical research. The present paper contributes to this debate by outlining the role that focus group research can play in the critical approach. The paper outlines the main characteristics of critical research with an emphasis on its emancipatory faculties. It then goes on to review the focus group method in general and gives an account of two research projects that used focus groups as a method of data collection. It is argued that focus groups can contribute to emancipation of researchers as well as respondents. This argument is built upon the critical theories of the two most prominent theorists currently relied upon in critical social IS research, namely Jürgen Habermas and Michel Foucault. Focus groups can improve communication and move real discourses closer to the Habermas's ideas speech situation. At the same time, they can contribute to the challenging of prevailing orthodoxy and thereby overcome established regimes of truth in the Foucauldian tradition. The paper ends with a critical reflection of the shortcomings of focus groups as a critical method and of the specific approach chosen in this paper.